Partner Marketing

Pathways to driving partner revenue & ROI

At Aega we understand the complexity of Partner Marketing and its challenges. We provide clients with a dedicated service that helps to maximise Partner Marketing funds and drive higher revenues & better ROI.

Working hand in hand with you and your partners

Our Partner Marketing team does the heavy lifting by working hand in hand with you and your partners, creating and executing marketing programs to achieve your objectives.

  • We work with all types of partner marketers: Alliance & Channel Partners, ISVs, GSIs, Service Providers, etc.
  • We source and work with the industry’s best-in-class suppliers of partner marketing solutions
  • Full digital marketing portfolio: Demand generation, Content Creation, Awareness, ABM, Social (including LinkedIn), Google PPC, SEO and Events
  • Senior Account Team

Strategic Alliance Partner Solutions

Creating integrated brand-to-demand programs that help partners to execute on their shared marketing strategy. Our solutions portfolio focuses on research, bespoke content, ABM, intent-driven demand generation & events to drive thought leadership and demand.

Turnkey Partner Programs

Aega Partner Marketing works with vendors & suppliers to create bespoke partner packages with different objectives in mind. We create tailored partner marketing ‘catalogues’ that can be shared and activated with your partner ecosystem.

Partner Marketing Services Portfolio

Awareness

  • Display ads
  • ABM display
  • Sponsorships
  • Native
  • Google Ads
  • Social
  • SEO

Content

  • Content Audit
  • Whitepaper
  • Research Paper
  • Infographics
  • Video Webcast
  • Audio Webcast
  • Podcast
  • Native

Demand gen

  • MQL & BANT
  • ABM leads
  • Intent based leads
  • Lead Nurture Programs
  • Google ads
  • LinkedIn

Events

  • Roundtables
  • Virtual Events
  • Sponsored Events
  • Awards