About Aega

Aega was borne out of two elements:

A continuing need for B2B marketers to more easily navigate the data-driven omnichannel world we now inhabit;
A growing tendency for agencies to focus heavily on the ‘how’ vs the far more important ‘why’?

We help you to navigate a data-driven, omni-channel world

At Aega we work closely with our clients in understanding some fundamentals:

The objectives of the business in addition to its marketing
What problem is being solved using the client’s services
Why should a potential customer want to engage / purchase said services

We believe once these basics are covered only then can we implement the strategic planning, activation & execution phases.

We have over fifty years’ collective experience within the media owner, marketing / media agency and technology vendor sectors, meaning we possess a unique set of skills and in-depth understanding of the B2B Marketing landscape.